As part of the HackDays, a two-days event in partnership between HEIG-VD and RTS, our team reimagined the digital presence of Cœur à Cœur, a charity program by RTS. We designed new donation journey concepts, proposed fresh UX/UI designs, and outlined a renewed digital strategy to better engage audiences and strengthen the cause’s impact online.
For now, the project remains at the concept stage, but it reflects our creative vision of how digital tools could bring the public closer to this meaningful initiative.

A big thank you to Jessica Nusslé and Pierre Genoud from RTS (Radio Télévision Suisse), as well as Corinne Bahizi and Julia Zbinden from the Chaîne du Bonheur, for two intense, collaborative, and inspiring days.

Project realized by: Mathilde Jaccard, Emma Chautems, Thibaud Joliat, Lorie Crettex, Théo Imfeld and myself.